5 Keys to a Perfect "Sticky Story" Pitch to Finance Your Film (with Infographic)



from Carole Dean

A “sticky story” pitch transforms all your knowledge about your film into a simple story that is enticing and motivates people to fund your film. It’s also easy for film investors and contributors to remember and share. 

1: Include an UNEXPECTED element to grab attention. This could be a question your film needs to answer, a point of interest, or a massive change in direction for the film. 

2: Include a CONCRETE element to create a foundation. This could be an interesting fact, or a specific character taking a specific action.

3: Include CREDIBLE information to create believability. Universal concepts and truthful core details resonate with financiers.

4: Include an EMOTIONAL element to create impact and connect at a deeper level. Share an emotional scene or a character’s development arc. 

5: Include VISUAL description to create an image in the mind. Use plenty of adjectives so the investor or contributor can imagine your completed film.

Resource: FromTheHeartProductions.com/Consultations

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